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LCTC國際設(shè)計?師賽推??使“柯?布”設(shè)計?案全球征集

發(fā)布時間:2026-01-21      截稿時間:2026-01-31      閱讀量:1429次     
  全球時尚產(chǎn)業(yè)正加速向數(shù)字化、科技化與可持續(xù)方向演進(jìn),紡織已成為跨越文化、科技與美學(xué)的未來語言。
  第二屆時裝L’OFFICIEL杯&中國輕紡城國際設(shè)計大師賽在中國柯橋啟幕,賽事以“面向未來、鏈接世界”為核心愿景,現(xiàn)正式發(fā)起推廣大使“柯小布”設(shè)計方案征集,邀全球創(chuàng)作者共同打造屬于柯橋的布料精靈,讓“柯橋”成為新銳力量與全球未來美學(xué)的共同符號。
  The 2nd Fashion L'OFFICIEL Cup&China Textile City International Design Masters Competition kicked off in Keqiao,China,,technological innovation,and sustainability,with textiles emerging as a future language that transcends culture,technology,and aesthetics.
  The second LCTC Master's Tournament is about to kick off in Keqiao,China,with the core vision of"Facing the Future,Connecting the World."We are now officially launching a design competition for the promotional ambassador"Ke XiaoBu,"inviting global creators to collaborate in crafting a fabric spirit that belongs to Keqiao,making"Keqiao"a shared symbol of emerging forces and global futuristic aesthetics.
  作為全球極具影響力的紡織制造生態(tài)核心,柯橋長期以來都是產(chǎn)業(yè)實力與創(chuàng)意創(chuàng)新的橋梁。LCTC國際設(shè)計大師賽立足于此,旨在將紡織設(shè)計納入更廣泛的全球?qū)υ?,實現(xiàn)材料智慧、技術(shù)想象與當(dāng)代美學(xué)的交匯。本次發(fā)起推廣大使IP“柯小布”設(shè)計方案征集,正是希望通過一個未來導(dǎo)向、國際可讀的形象,整合柯橋千萬種面料所蘊含的技術(shù)、文化與能量?!翱滦〔肌辈恢故且粋€吉祥物,更是連接紡織傳承與新興技術(shù)、本土智慧與全球設(shè)計語言的符號性媒介。
  紹興以絲織文明聞名千年,柯橋以全球最大的輕紡產(chǎn)業(yè)鏈鏈接世界。一條條經(jīng)緯、一段段紗線,編織著這座城市勤奮、細(xì)膩、開放、創(chuàng)新、勇于進(jìn)化的氣質(zhì)。如今,柯橋希望打造一個能代表城市面料文化、產(chǎn)業(yè)精神以及新時代設(shè)計力量的原創(chuàng)IP形象,讓它成為柯橋面料世界的“代言人”,鏈接產(chǎn)業(yè)、品牌、年輕創(chuàng)意與未來的布料生態(tài)。
  As a globally influential hub of the textile manufacturing ecosystem,Keqiao has long served as a bridge between industrial strength and creative innovation.The LCTC International Design Master Competition is rooted here,aiming to integrate textile design into broader global conversations and achieve the convergence of material wisdom,technological imagination,and contemporary aesthetics.This initiative to promote the IP"Keqiao Xiao Bu"through a design competition seeks to unite the technology,culture,and energy embodied in Keqiao's vast array of fabrics through a future-oriented,internationally recognizable image."Keqiao Xiao Bu"is not merely a mascot but a symbolic medium connecting textile heritage with emerging technologies,local wisdom,and global design languages.
  Shaoxing has been renowned for its silk weaving civilization for millennia,while Keqiao connects the world through the largest global light textile industry chain.One warp and weft,one strand of yarn,weaves the city's character of diligence,refinement,openness,innovation,and relentless evolution.Today,Keqiao aims to create an original IP image that embodies the city's fabric culture,industrial spirit,and the creative force of the new era,making it the"ambassador"of Keqiao's textile world,linking industry,brands,youthful creativity,and the future fabric ecosystem.
  —打造國際化賽事視覺—
  —Creating an International Event Visual Identity—
  通過推廣大使IP,形成具有全球識別度的LCTC核心數(shù)字IP
  By promoting ambassador IP,form a globally recognizable LCTC core image asset.
  —詮釋未來紡織的精神內(nèi)核—
  —Interpreting the Spiritual Core of Future Textiles—
  將科技、織造、文化與情緒能量轉(zhuǎn)譯為可被感知的形象語言。
  Translate technology,weaving,culture,and emotional energy into perceptible visual language
  —連接全球新銳設(shè)計力量—
  -Connecting the world's cutting-edge design forces-
  鼓勵不同文化背景的設(shè)計師參與,共同構(gòu)建未來設(shè)計語境。
  Encourage designers from different cultural backgrounds to participate and jointly build the future design context.
  —拓展賽事傳播維度—
  -Expand the dimensions of event dissemination-
  為賽事宣傳、展覽、衍生品內(nèi)容提供統(tǒng)一而前瞻的視覺載體,加強柯橋的話題與熱度。
  Provide a unified and forward-looking visual carrier for event promotion,exhibitions,and derivative content,and enhance the topic and popularity of Keqiao.
  —柯小布—
  -Ke Xiao Bu-
  柯小布是來自“國際紡都·柯橋”LCTC大師賽的未來布料推薦官的代言人,一個能代表布料、代表柯橋、代表創(chuàng)造力、代表面料原創(chuàng)設(shè)計的小小精靈。
  柯小布是一位從未來“織境(WeaveSphere)”穿越而來的布靈探索者。在他的世界里,布料不僅是材質(zhì),更是一種“能量體”。
  柯小布是柯橋千萬種面料能量的集合體,是布料世界的“新生代代言人”。他既有柯橋的務(wù)實與專業(yè),也有新一代的潮流感、科技感和親和力。
  Ke Xiaobu is the spokesperson for the Future Fabric Recommender in the LCTC Master Tournament from"International Textile Hub·Keqiao,"a tiny yet mighty figure who embodies fabrics,represents Keqiao,and symbolizes creativity and original fabric design.
  Ke Xiaobu is a Buring explorer who traveled from the future"WeaveSphere."In his world,fabric is not just a material but also an"energy entity.".
  Ke Xiaobu is the embodiment of Keqiao's myriad fabric energies and the"new generation ambassador"of the textile world.He combines Keqiao's pragmatism and professionalism with the trendiness,technological appeal,and approachability of the new generation.
  —FUTURE-ORIENTED未來感—
  柯小布以未來導(dǎo)向的設(shè)計視角,是“正在發(fā)生的未來”,具有前瞻設(shè)計和可持續(xù)性。
  Ke XiaoVBu adopts a future oriented design perspective,which is a"happening future"with forward-looking design and sustainability.
  —OPEN INTERPRETATION開放性—
  源于中國紡織語境,但避免具象地域符號,使形象在不同文化背景中自然成立。
  Originating from the context of Chinese textiles,but avoiding concrete regional symbols,the image naturally holds in different cultural backgrounds.
  —INTERNATIONAL國際化—
  融合紡織與科技的材料語言,打造包容且具有力量的形象,構(gòu)建具備全球可讀性的文化符號。
  Integrating textile and technology materials language,creating inclusive and powerful images,and constructing cultural symbols with global readability.
  —布料文化—
  —Fabric Culture—
  身體由布料構(gòu)成,紋理可呈現(xiàn)不同個性
  The body is made of fabric,and the texture can present different personalities
  —具有國際化的人文精神—
  —Having an international humanistic spirit—
  開放的思維交流,具有品牌傳播潛力
  開放包容,與世界布料對話
  Open thinking communication has the potential for brand communication;materials;Open and inclusive,dialogue with the world's fabrics.
  —年輕、溫暖、具有未來感—
  —Young,warm,and futuristic—
  不復(fù)雜,但有細(xì)節(jié)
  能成為“面料世界的朋友”
  Not complicated,but with details;Has a light sci-fi temperament,and fiber structures;Be a friend of the fabric world.
  —角色外形—
  -Character appearance-
  ?主體須為擬人或擬物形象
  ?身體需包含“布料質(zhì)感”元素
  The subject must be a personification or mimetic image
  The body should contain elements of"fabric texture"
  —人文屬性—
  -Humanistic attributes-
  ?跨文化可讀性Cross-cultural:讓不同文化背景的人都能理解與接受
  ?源自中國,但不被符號化“中國風(fēng)”定義
  ?符合國際化當(dāng)代IP定位
  Cross cultural readability:enabling people from different cultural backgrounds to understand and accept
  Originating from China,but not symbolized by the definition of'Chinese style'
  Compliant with international contemporary IP positioning
  —情緒屬性—
  -Emotional attribute-
  ?對未知的好奇、探索城市紋理
  ?活潑、充滿元氣
  ?未來感但不冷酷
  Curiosity about the unknown and exploration of urban textures
  Lively and full of vitality
  Future oriented but not cold hearted
  主視覺形象(平面/3D)
  Main visual image(flat/3D)
  角色三視圖
  character three-view diagram
  角色故事與設(shè)定
  Character Story and Setting
  延展周邊創(chuàng)意(可選)
  Expand peripheral creativity(optional)
  城市場景聯(lián)動草圖(可選)
  Urban scene linkage sketch(optional)
  10000元獎金
  10000 yuan bonus
  作品進(jìn)入官方IP開發(fā)
  The work has entered the official IP development
  柯小布官方設(shè)計師”稱號
  Official Designer of Ke Xiaobu
  獲獎?wù)叱蔀長CTC大賽決賽慶典特邀嘉賓
  The winner becomes a special guest at the LCTC competition final celebration
  投稿地址Submission address:
  中國浙江省紹興市柯橋區(qū)中國輕紡城跨境電商產(chǎn)業(yè)園10棟115
  115,Building 10,Cross border E-commerce Industrial Park,China Textile City,Keqiao District,Shaoxing City,Zhejiang Province,China
  投稿郵箱Submission email:
  mastercompetition 163.com
  咨詢電話Event consultation hotline:
  13357570556(微信同號)
  截止時間
  Deadline
  2026年1月31日(周六)
  讓我們以設(shè)計為橋梁,將柯橋的布料文化與全球創(chuàng)意相連,共同賦予“柯小布”獨特的生命與溫度,一起想象未來紡織的無限可能!期待你的創(chuàng)意投稿!
  Let's use design as a bridge to connect Keqiao's fabric culture with global creativity,giving"Kexiaobu"a unique life and warmth,and imagining the infinite possibilities of future textiles together!Looking forward to your creative submission!
  LCTC?師賽推??使柯?布設(shè)計?案征集參賽報名表.doc
  LCTC?師賽推??使“柯?布”設(shè)計?案原創(chuàng)作品承諾書.docx
  柯小布設(shè)計方案征集版權(quán)說明
  1.組委會有權(quán)將該作品及相關(guān)元素用于“柯小布”IP的開發(fā)、運營,包括但不限于制作、銷售各類衍生品、周邊產(chǎn)品,開展品牌聯(lián)名、商業(yè)合作、線下活動等各類商業(yè)及非商業(yè)用途;如本人獲得本屆活動獎項,該設(shè)計作品相關(guān)知識產(chǎn)權(quán)(除署名權(quán)外)上交主辦方永久持有,主辦方可全權(quán)行使上述IP開發(fā)、使用、收益等相關(guān)權(quán)利(本承諾內(nèi)容不得更改)。
  2.“柯小布”參賽設(shè)計作品(含完整視覺形象、三視圖、周邊創(chuàng)意草圖等全部提交內(nèi)容)由組委會統(tǒng)一留存,參賽者不得另行主張所有權(quán)或撤回作品。
  3.參賽者須保證其“柯小布”設(shè)計作品擁有完整、獨立的著作權(quán),不侵犯任何第三方的專利權(quán)、商標(biāo)權(quán)、設(shè)計版權(quán)等合法權(quán)益。若作品引發(fā)知識產(chǎn)權(quán)相關(guān)索償、法律責(zé)任,均由參賽者自行承擔(dān);若參賽者侵權(quán)行為對大賽及組委會造成聲譽影響,組委會有權(quán)追究其責(zé)任。
  4.本次“柯小布”設(shè)計方案征集活動的最終解釋權(quán)歸LCTC大賽組委會及中國輕紡城相關(guān)主辦機構(gòu)所有。
  Copyright Notice for Ke Xiaobu Design Proposal Collection
  1.The organizing committee has the right to use the work and its related elements for the development and operation of the"Ke Xiaobu"IP,including but not limited to producing and selling various derivative products,peripheral items,brand collaborations,commercial partnerships,offline events,and other commercial or non-commercial purposes.If the author wins an award in this event,the intellectual property rights of the design work(excluding the right to attribution)shall be permanently transferred to the organizers,who may exercise all relevant rights regarding the development,use,and profit generation of the aforementioned IP(this commitment shall not be altered).
  2.The submitted works for the"Ke Xiaobu"competition(including complete visual identities,three-view drawings,peripheral creative sketches,and all other submitted materials)shall be uniformly retained by the organizing committee.Contestants shall not claim ownership or withdraw their works separately.
  3.Contestants must ensure that their"Ke Xiaobu"design works possess complete and independent copyright and do not infringe upon any third party's legitimate rights,including patent rights,trademark rights,design copyrights,etc.If the works lead to intellectual property-related claims or legal liabilities,the contestants shall bear all responsibilities themselves;if the contestants'infringements cause reputational damage to the competition and the organizing committee,the committee reserves the right to pursue accountability.
  4.The final interpretation rights of this"Ke Xiaobu"design proposal solicitation activity belong to the LCTC Competition Organizing Committee and the relevant hosting institutions of China Textile City.
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      https://mp.weixin.qq.com/s/D4IOPe6a-0ygixJRDzhz4A

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